• Drive: The Surprising Truth About What Motivates Us

    Forget everything you thought you knew about how to motivate people – at work, at school, at home. It is wrong. As Daniel H. Pink explains in his paradigm-shattering book Drive, the secret to high performance and satisfaction in today’s world is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and the world. Along the way, he takes us to companies that are enlisting new approaches to motivation, and introduces us to the scientists and entrepreneurs who are pointing a bold way forward.

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  • The 50th Law

    The ultimate hustle is to move freely between the street and corporate worlds, to find your flow and never stay locked in the same position. This is a manifesto for how to operate in the twenty-first century, where everything has been turned on its head. Building on the runaway success of Robert Greene’s The 48 Laws of Power (almost five million copies sold), the ‘modern Machiavelli’ teams up with rapper 50 Cent to show how the power game of success can be played to your advantage.

    Drawing on the lore of gangsters, hustlers, and hip-hop artists, as well as 50 Cent’s business and artistic dealings, the authors present the ‘Laws of 50’, revealing how to become a master strategist and supreme realist. Success comes from seeking an advantage in each and every encounter, and The 50th Law offers indispensable advice on how to win in business – and in life.

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  • Executive Intelligence: What All Great Leaders Have in Common (Paperback)

    Synopsis

    This work presents the final word on what traits make for highly successful managers and a detailed explanation of how to identify potential standout performers. “Executive Intelligence” is about the substance behind great leadership. Inspired by the work of Peter Drucker, who first identified the attributes of effective executives, and Jim Collins, who showed the paramount importance of getting the right management team together before finding the right strategy, Justin Menkes set out to isolate the qualities that make for the ‘right’ people. In a sense, Menkes work reveals an executive IQ, the cognitive skills necessary in order to excel in senior management positions. Contrary to our popular assumptions, star leaders have many different sorts of interpersonal styles, they are not all warm, empathetic, or overtly charismatic. But they do have one common, consistent trait, they are all sharp.

    And they are sharp in the specific ways that constitute “Executive Intelligence”: they readily differentiate primary priorities from secondary concerns; they identify flawed assumptions; they anticipate the different needs of various stakeholders and how they might conflict with one another; and they recognize the underlying agendas of individuals in complex exchanges. Menkes is a passionate advocate for finding and employing the most talented people, especially those who may have been held back by external assumptions.

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  • The New Rules of Marketing & PR by David Meerman Scott

    The New Rules of Marketing & PR by David Meerman Scott

    The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international bestseller with more than 300,000 copies sold in over 25 languages. It offers a step–by–step action plan for harnessing the power of modern marketing and PR to communicate with buyers directly

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  • Unlimited Sales Success: 12 Simple Steps for Selling More Than You Ever Thought Possible

    If there were a single great ¿secret¿ to being an elite sales professional, surely one of the millions of attendees of BrianTracy¿s sales seminars would have spilled the beans by now. There isn¿t a secret. But there is a set of consistently successful selling techniques that most companies don¿t teach their salespeople, and which most entrepreneurs and independent sales pros think they don¿t have time to learn.

    Based on more than 40 years of selling experience – in virtually all product categories and market conditions, Unlimited Sales Success shows that these proven sales skills are learnable – by anyone. Highlighting practical, time-tested principles including:

    The psychology of selling:

    • Personal sales planning and time management: whether you work for yourself or someone else, great planning equals great success
    • Prospecting power: get more and better appointments
    • Consultative and relationship selling: position yourself as a partner with the account
    • Identifying needs accurately: you¿ll know how to arouse their interest and overcome objections
    • Influencing customer behavior: learn what triggers quick buying decisions
    • Closing the sale: the five best methods ever discovered
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  • Writing Winning Business Plans: How to Prepare a Business Plan That Investors Will Want to Read and Invest in (Rich Dad Advisors)

    To win in business requires a winning business plan. To write a winning business plan requires reading Garrett Sutton’s dynamic book on the topic. Writing Winning Business Plans provides the insights and the direction on how to do it well and do it right. Rich Dad/Poor Dad author Robert Kiyosaki says, “The first step in business is a great business plan. It must be a page turner that hooks and holds a potential investor. Garrett Sutton’s Writing Winning Business Plans is THE book for key strategies on preparing winning plans for both business and real estate ventures. Crisply written and featuring real life illustrative stories, Writing Winning Business Plans discusses all the key elements for a successful plan.

    Topics include focusing your business vision, understanding your financials and analyzing your competition. Also covered are how to really use your business plan as a tool and how to attract funding for your new or existing businesses. As business plan competitions become more popular around the world Writing Winning Business Plans also discusses how to enter and how to win these ever more lucrative contests. In addition, how to quickly interest a potential investor, also known as the elevator pitch, is explained. And, as opportunities arise around the world, how to present your plan in various countries is explored. Writing Winning Business Plans is the complete compendium for this essential business rite of passage – preparing a winning plan.

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  • How Come That Idiot’s Rich and I’m Not?

    Robert Shemin, the charismatic author of the current NY Times’ bestseller “How Come That Idiot’s Rich and I’m Not?” will hold a revolutionary virtual book tour on Wednesday May 14, 2008.

    Robert will give attendees a “crash course” in fun, layman’s terms, sharing the inner-circle secrets of the ultra-rich and how abundant wealth is available to everyone. Once you hear Robert’s own odds-defying story, you will be convinced that “if he can do it, so can I.”

    Shemin will instruct participants on such great tips and tricks as:

    •     Why some people attract wealth while others stay financially trapped and in debt?
    •     Three assets you must own to become a Rich Idiot and how to obtain them with little or no money.
    •     How doing just one thing a day will bring you to your big goal of being a Rich Idiot.
    •     Why going against the grain is, in fact, the surest way to gain!
    •     How to use the power and “smarts” of other Rich Idiots to help you join the Rich Idiot Club.
    2,000
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  • Blue Ocean Strategy: How To Create Uncontested Market Space And Make The Competition Irrelevant

    Written by the business world’s new gurus, Blue Ocean Strategy continues to challenge everything you thought you knew about competing in today’s crowded market place. Based on a study of 150 strategic moves spanning more than a hundred years and thirty industries, authors W. Chan Kim and Renee Mauborgne argue that lasting success comes from creating ‘blue oceans’: untapped new market spaces ripe from growth. And the business world has caught on- companies around the world are skipping the bloody red oceans of rivals and creating their very own blue oceans. With over one million copies sold world wide, Blue Ocean Strategy is quickly reaching “must read” status among smart business readers. Have you caught the wave?

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  • the 3rd alternative

    In any conflict, the First Alternative is my way, and the Second Alternative is your way. The fight always boils down to a question of whose way is better. This book presents a new and practical, but incredibly effective and eye-opening, way to reach resolution through using the ‘Third Alternative’. The Third Alternative moves beyond your way or my way to a higher and better way – one that allows both parties to emerge from debate or even heated conflict in a far better place than either had envisioned. With the Third Alternative, nobody has to give up anything, and everyone wins.

    To a world of escalating strife and contention, Third Alternative thinkers like those Covey profiles in this innovative and practical book, bring creative solutions, peace and healing. Through key examples and stories from his work as a consultant, Covey will demonstrate that Third Alternative thinking is the supreme opportunity of our times. Readers will learn how to create new and better results instead of escalating conflict, as well as how to build strong relationships with diverse individuals based on an attitude of winning together.
    The Third Alternative represents a departure from material on conflict resolution, negotiation and mediation; the book represents a new way of thinking that will be embraced not only by the many fans that have flocked to Covey’s prior books, but also by anyone who is seeking resolution in their professional or personal lives.

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  • The Warrior Within: The Philosophies of Bruce Lee

    During his lifetime, legendary martial artist Bruce Lee formulated a complex personal philosophy–a synthesis of Eastern and Western ideals–that extolled the virtues of knowledge and total mastery of one’s self. However, most of his philosophical writings could be found only within the personal library of the Bruce Lee estate–until now. The Warrior Within is the most comprehensive volume of these teachings, meant to help you apply Lee’s philosophies to your own life. This unique guide reveals such life-affirming secrets as:

    • Seeing the totality of life and putting things into perspective
    • Understanding the concept of Yin and Yang
    • Defeating adversity by adapting to circumstances
    • Tapping into inner spiritual forces to help shape the future

    With a foreword by Linda Lee Cadwell and photographs and other memorabilia from Bruce Lee’s short but celebrated life, The Warrior Within is an engrossing and easy-to-understand guide to the little-explored world of Bruce Lee. John Little has been identified as “one of the foremost authorities on Bruce Lee in the world” by Black Belt magazine. He edited a three-volume series for the Bruce Lee estate and has written articles for several publications, including Men’s Fitness, Official Karate, andInside Kung Fu.

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  • Understanding Digital Marketing

    Digital marketing now represents 25% of the marketing spend in the UK and this is predicted to move to 50% or higher within the next three years. Understanding Digital Marketing looks at the world of digital marketing: how it got started, how it got to where it is today, and where the thought leaders in the industry believe it is headed in the future. This authoritative title demonstrates how to harness the power of digital media and use it to achieve the utmost success in business, now and in the future.

    Understanding Digital Marketing deals with every key topic in detail, including:search marketing,social media, Google, mobile marketing, affiliate marketing, e-mail marketing, customer engagement and digital marketing strategies. Essential reading for both practitioners and students alike, and including real-world examples of digital marketing successes and expert opinions,Understanding Digital Marketing provides you with tools to utilize the power of the internet to take your company wherever you want it to go.

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  • Great By Choice by Jim Collins

    The new question
    Ten years after the worldwide bestsellerGood to Great, Jim Collins returns with another groundbreaking work, this time to ask:Why do some companies thrive in uncertainty, even chaos, and others do not?Based on nine years of research, buttressed by rigorous analysis and infused with engaging stories, Collins and his colleague, Morten Hansen, enumerate the principles for building a truly great enterprise in unpredictable, tumultuous, and fast-moving times.

    The new study
    Great by Choicedistinguishes itself from Collins’s prior work by its focus not just on performance, but also on the type of unstable environments faced by leaders today.

    With a team of more than twenty researchers, Collins and Hansen studied companies that rose to greatness-beating their industry indexes by a minimum of ten times over fifteen years-in environments characterized by big forces and rapid shifts that leaders could not predict or control. The research team then contrasted these “10X companies” to a carefully selected set of comparison companies that failed to achieve greatness in similarly extreme environments.

    The new findings
    The study results were full of provocative surprises. Such as:

    The best leaders were not more risk taking, more visionary, and more creative than the comparisons; they were more disciplined, more empirical, and more paranoid.
    Innovation by itself turns out not to be the trump card in a chaotic and uncertain world; more important is the ability to scale innovation, to blend creativity with discipline.
    Following the belief that leading in a “fast world” always requires “fast decisions” and “fast action” is a good way to get killed.
    The great companies changed less in reaction to a radically changing world than the comparison companies.
    The authors challenge conventional wisdom with thought-provoking, sticky, and supremely practical concepts. They include: 10Xers; the 20 Mile March; Fire Bullets, Then Cannonballs; Leading above the Death Line;Zoom Out, ThenZoom In; and the SMaC Recipe.

    Finally, in the last chapter, Collins and Hansen present their most provocative and original analysis: defining, quantifying, and studying the role of luck. The great companies and the leaders who built them were not luckier than the comparisons, but they did get a higher Return on Luck.

    This book is classic Collins: contrarian, data-driven, and uplifting. He and Hansen show convincingly that, even in a chaotic and uncertain world, greatness happens by choice, not chance.

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  • David & Goliath: Underdogs, Misfits and the Art of Battling Giants

    Why do underdogs succeed so much more than they should? How do the weak outsmart the strong? In David and Goliath Malcolm Gladwell takes us on a scintillating and surprising journey to uncover the hidden dynamics that shape the balance of power between the small and the mighty.

    From the conflict in Northern Ireland and Vietnam, through the tactics of civil rights leaders and the problem of privilege, Gladwell demonstrates how terribly we misunderstand the true meaning of advantage and disadvantage. When is a traumatic childhood a good thing? How can a disability leave someone better off? And do you really want your child to go to the best school he or she can get into?

    Drawing on the stories of remarkable underdogs, history, science, psychology and his unparalleled ability to make the connections other miss, David and Goliath is a brilliant, illuminating book that overturns conventional thinking, and brings home the incredible leverage of the unexpected.

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  • The Power of Focus By Jack Canfield

    The Power of Focus By Jack Canfield

    In The Power of Focus By Jack Canfield you’ll discover the specific focusing strategies used by the world’s most successful men and women. Find out how to.

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  • Why “A” Students Work for “C” Students and Why “B” Students

    Kiyosaki expands on his belief that the school system was created to churn out ‘Es’ / Employees… those “A Students” who read well, memorize well and test well… and not the creative thinkers, visionaries and dreamers –entrepreneurs-in-the-making… those “C Students who grow up to be the innovators and creators of new ideas, businesses, applications and products.

    The book urges parents not to be obsessed with their kids’ “letter grades” (“good grades” might only mean they or the student themselves were successful in jamming a square peg into a round hole…) and focus, instead, on concepts, ideas, and helping their child find their true genius, their special gift. The path they can pursue with a love and true passion.

    Robert showcases success stories of “C Students” who grew up to be phenomenal successes – and HIRED those “A Students”(attorneys, accountants, and other school-smart specialists) to work in their businesses… while the more average students, “B Students,” often find themselves in government-type jobs…

    Not surprisingly, Kiyosaki will coin his own definitions of what “A,” “B,” and “C” stand for as he gives parents and their children bits of wisdom as well as insights and tools for navigating an ever-changing world… an Information Age world where the ability to change and adapt, understand relationships, and anticipate the future will shape their lives.

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  • why we want you to be rich

    Why We Want You To Be Rich By Donald J. Trump and Robert T. Kiyosaki

    This book Why We Want You To Be Rich By Donald J. Trump and Robert T. Kiyosaki inspires middle-class Americans who believe that the American Dream is alive and well to take control of their lives… and take charge of the one thing they have total control over: themselves.

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